Napster has appointed Christopher Moisan as its strategic marketing director. He will be responsible for all aspects of Napster’s marketing strategy, overseeing the activities of Napster’s advertising and media buying agencies. He will report to Napster vice-president Leanne Sharman.
While consumers’ personal finances look strong, this month’s GfK research points to fear of rising price inflation, which could once again weaken confidence.
The spot focuses on the now online-only department store’s delivery credentials, as it aims to drive both new and existing customers to the recently relaunched ecommerce site.
While M&S and Next can see a profitable future in selling third party brands, has John Lewis got its strategy wrong?
Industry leaders express anger at “draconian” and “headline chasing” policy, as government gives green light to online and TV ad ban for HFSS products from 2023.