New campaign – Greenpeace

Greenpeace has launched a spoof of animated show South Park as part of a campaign to stop fisherman using deep-sea dragging or “bottom trawling”.

The viral, which is now being rolled out, aims to put pressure on the Canadian Government to stop allowing Spanish fisherman to use the method in its waters. The campaign coincides with talks on sustainable fisheries at the United Nations.

South Park characters Cartman, Kyle, Stan and Kenny, are animated as different sea creatures and launch a broadside at Canada and Spain, with expletives, before a large net scoops “Squiddy” – aka Kenny – off the ocean floor. Prompting the catchphrase: “Oh my God! They killed Squiddy!”Then the group breaks into song, to the tune of the Oscar-nominated “Blame Canada”, bashing Canadian officials for their refusal to support a ban while mocking Spanish fishermen who trawl “because we can”.

Greenpeace says it hopes to raise awareness of the issue among younger people.

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