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How old agencies can retain youthful vigour

Marketing Week

It’s good to see someone of David Wethey’s stature and wisdom talking up the big agencies (MW last week). So-called “international agencies” such as Publicis have always had to contend with the “younger lover” syndrome, despite the fact that a large proportion of our client-base and creative output is local (and the fact that start-ups […]

Darling, I’m having such a fabulous week

Marketing Week

It’s been a bit of a drab summer, really. Lots of grey days, scruffy off-white skirts everywhere and cricketers giving interviews in nasty Formula One-style tracksuits instead of nice sharp suits. What the country needs is a touch of glamour, and who better to provide it than, er, Glamour magazine? From September 5 to 10, […]

Marsteller and BJK&E pick up Ukrainian task

Marketing Week

Marsteller London and BJK&E have been appointed to handle the multi-million-pound advertising and media accounts for Ukrainian company System Capital Management (SCM), which is aiming to expand into the rest of Europe. SCM is one of the biggest companies in the Ukraine, and owns more than 90 businesses in areas from banking and communications to […]

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