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Sega stole out in the dead of night to put its own spin on Major’s leadership battle a week before the launch of its Sega Saturn playstation. This 150ft image of Major and Redwood in Sega combat gear was laser projected onto the House of Commons for a few seconds at about 3am on Monday morning. Neither the House of Commons, the Metropolitan Police nor Westminister City Council were aware that the shortlived marketing ploy ever took place.

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