Npower signed as Wembley national Stadium’s first sponsor

Npower has signed as the first sponsor for Wembley National Stadium in a £2.

Npower has signed as the first sponsor for Wembley National Stadium in a &£2.5m deal. The company will feature the sponsorship in an ad campaign, which will break next month around the Euro 2004 football tournament.

Recommended

Diners Club looks for UK strategy head

Marketing Week

Diners Club is looking for a top strategic marketer in the UK as part of an attempt to revive its UK business following its purchase by Citigroup last year. The company has just appointed Ian Mathie UK chief executive following a period of uncertainty. Beyond retaining the brand, no decisions about the formal strategy for […]

The Stop Esso campaign ridicules Esso ad

Marketing Week

The Stop Esso campaign has ridiculed an Esso ad campaign by Delaney Lund Knox Warren promoting its ethical endeavours which broke last weekend. Stop Esso says it is a ‘blatant greenwash’ designed to pull the wool over shareholders’ eyes ahead of Esso’s AGM next week.