Orange makes tablet debut
Orange has become the latest entrant to the burgeoning tablet market with the launch of an own-branded Android tablet. Read the full story here.
Salary survey 2012: Salaries in the regions
Josie AllchinNot surprisingly, marketers earn more in London than anywhere else in the country. The average marketing salary in the capital is £47,963, which is more than 45% higher than in Wales (£32,915). The sample for Wales was much smaller than for the capital, but it demonstrates how London and the south-east (average salary £44,005) remains […]
Promotions boost M&S and Debenhams
Rosie BakerDebenhams and M&S have reported modest sales increases over the festive period, as discounting helped entice shoppers.
Morrisons reports record Christmas performance
Rosie BakerMorrisons claims to have posted “record” Christmas figures in the six weeks to 1 January, boosted by the final week before Christmas.
Deliveroo pulls back on marketing spend as inflation softens demand
Michaela JeffersonDeliveroo had planned to increase marketing spend over 2022, but as customer acquisition and retention weakens, the business has decided not to pursue top-line growth.
‘Path of least resistance’: How consumer spending behaviour is adapting to inflation
Michaela JeffersonAs the UK teeters on the precipice of another recession, consumer shopping behaviour is shaping up to be similar to that seen during the 2008 financial crash.
‘Reaching a cliff edge’: What does media inflation mean for brands?
Michaela JeffersonThe rising cost of TV might offer advertisers an opportunity to redefine how they measure the value of different media, industry experts suggest.
Why Heineken is making sustainability its ‘north star’ for product innovation
Niamh CarrollThe beer company’s UK marketing director says sustainability in product design must go much further than just packaging.
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