Partners BDDH create Citroen C5 ad

By Marketing Week 6 Mar 2003 12:00 am

Partners BDDH has created a TV ad for the Citroen C5, which airs today (Wednesday). Media planning and buying is through OMD UK.

Interflora reviews £2m ad brief while on hunt for marketing chief

Marketing Week

Interflora, the flower delivery network, is reviewing its £2m advertising account despite the fact that it is on the hunt for a marketing director. The business is held by creative agency The Company,which created the controversial Valentine’s Day ad campaign in 2001, featuring a woman’s bare chest with strategically placed roses and the tagline “Tit […]

Commercial radio set for licence boost

Marketing Week

Commercial radio owners could all have the chance to bid for up to 32 new FM radio station licences if a recommendation by the Radio Authority gets the green light. The proposal to release the frequencies is a huge bonus for commercial radio owners, who have had little chance of expanding through new licences outside […]

Black Cat appointed by BSkyB

Marketing Week

Black Cat has been appointed by BSkyB to handle a direct marketing project for second set-top boxes.

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The Festival of Marketing launches effectiveness event

Marketing Week Reporters

Mark Ritson, Helen Edwards and CMOs from Nationwide and KFC confirmed for a new March event called The Bottom Line that will deliver insight into what marketers should spend their time and money on.

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Domino’s merges digital and marketing teams

Lucy Tesseras

Former Costa Coffee CMO Sarah Barron has been appointed to lead the restructured team, filling the role which has been vacant since ex-McDonald’s marketer Emily Somers departed last March.