Paul Barber, former director of marketing at the Football Association, has joined Tottenham Hotspur FC as an executive director with responsibility for the club’s commercial operations. Barber joins from Ogilvy & Mather.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
Despite returning to positive volume growth, Danone’s CFO says the business will continue to make strategic price increases behind its “differentiated” products.
