Unicef’s call for a ban on television advertising to under-12s (MarketingWeek.co.uk 14 September) along with culture secretary Jeremy Hunt’s RTS Cambridge speech calling for a cross-media approach to regulation are signs of an increasing concern over what children are exposed to. However, this growing awareness, starting with the Bailey Report back in June, should not […]
Vice is in talks with TV stations about broadcasting its video content as it bids to become the “leading global digital media network for young people”.
Facebook’s design overhaul is likely to hike up the cost of advertising on the site, but the premiums look to be value for money. Mark Zuckerberg and his band of merry coders have completely overhauled the way the site looks, feels and ultimately how users will engage the social network. As Facebook builds on its […]
Just as technology evolves, so do audiences. The gaming companies achieving success are the ones who adjust, adapt and embrace the ever-changing landscape.
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
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The growing popularity of ‘buy now, pay later’ brands suggests a disconnect between younger consumers and traditional credit card providers. As we move into an increasingly cashless society, is the concept set to become part of the mainstream shopping experience?