Pepsi Europe head of marketing for carbonated drinks Okay Egdirici is to act as interim Pepsi UK marketing director while Caroline Diamond is on maternity leave. He will concentrate solely on UK business during this time.
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On course to hit revenues of $1bn in 2021, used car startup Cazoo has developed a formula for fast-paced growth, mixing the right talent and a fixation on customer experience with a commitment to brand building.
As the Mirror revamps its brand for the first time in eight years, director of insight and brand strategy Andrew Tenzer explains why adding strategy to his remit was a “natural evolution” of his role.