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Will Suso inject sparkle into carbonated drinks?

Marketing Week

With a growing number of retailers bemoaning the lack of new product development in the soft drinks market, it is little wonder that all eyes are on Suso, a new carbonated drink made with 100% fruit juice being launched by former Red Bull managing director Harry Drnec. Suso is being rolled out across the off-trade […]

Kids are “stalked in cyberspace” by food brands, warns charity

Marketing Week

Parents do not realise that their children are being “stalked in cyberspace” by junk food manufacturers, according to a report published today (January 21) by the British Heart Foundation. The BHF claims that its Food4Thought Survey has found that two thirds of parents are not aware that food manufacturers use internet games to target chilldren. […]

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