Phone tracking add-on for Google Analytics

ClickThrough Marketing has introduced a modular add-on for Google Analytics that allows users to track telephone call conversions from any source. Currently free to existing clients, the system displays conversions via phone alongside other sources, such as Pay Per Click, natural rankings, forums, banners, affiliates or other online ads.

“We’ve been tracking phone call conversions for years, however, this new service allows us to seamlessly track phone call data in real time alongside other key conversion points. ” says Phil Robinson, Founder of ClickThrough.

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