Pizza Hut draws up shortlist
Pizza Hut has drawn up a shortlist for its advertising business that is believed to include Bartle Bogle Hegarty, Clemmow Hornby Inge, WCRS and incumbent Abbott Mead Vickers.BDDO.
Formula 1 marketing director exits
Lucy TesserasEllie Norman has stepped down from the role ahead of taking on a new challenge.
Boots’ CMO and CFO on how to help finance ‘get’ marketing
Marketing Week ReportersBoots’ CMO Pete Markey believes marketers must create a narrative around marketing to help demystify it to other functions, which helps finance “want to get it”, says CFO Michael Snape.
Iceland brings back marketing director role
Charlotte RogersIceland has promoted former head of customer and marketing, Caspar Nelson, to the resurrected marketing director position.
Hotel Chocolat credits ‘multichannel model’ for customer boost
Michaela JeffersonHotel Chocolat has grown revenues by 40% in the first half of its financial year, with its digital strategy, subscription offer and loyalty scheme driving customer acquisition in all markets.
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