Pricerunner.co.uk, the comparison site, says 18 per cent of men plan to buy Christmas gifts only on the Net, compared with eight per cent of women; 80 per cent of women and 68 per cent of men plan to shop both on- and offline.
There are now more marketing roles available than candidates to fill them, which is pushing salaries up and creating a “war for talent”.
HSBC is expanding its purpose marketing strategy with its fresh platform ‘Opening Up A World of Opportunity’, after past efforts yielded return on investment.
We arm you with all the numbers you need to tackle the week ahead.
Marketing Week reveals the top 10 marketers in food and drink retail, part of our Top 100 Most Effective Marketers, sponsored by Salesforce.