Publicis has lost L’Oréal Plenitude business to McCann-Erickson as part of a global realignment. The business is worth &£12.4m in the UK.
Centura Foods is reviewing its £2m Bisto advertising business held by Saatchi & Saatchi as part of a wide-ranging review of its brands. This week it emerged that the company is running a series of pitches across its creative disciplines, including advertising and design. Centura marketers plan to visit eight advertising agencies, with a view […]
Laboratoires Innéov, the “functional foods” venture formed by L’Oréal and Nestlé (MW June 27, 2002), is gearing up to launch its first product across Europe.
Coca-Cola is looking for a new global marketing chief following the resignation of Stephen Jones. The former UK Coca-Cola marketer had been expected to quit when Steven Heyer arrived from AOL Time Warner’s Turner Broadcasting System in 2001 as president of new ventures. Heyer was promoted to president and chief operating officer in December last […]
Former Costa Coffee CMO Sarah Barron has been appointed to lead the restructured team, filling the role which has been vacant since ex-McDonald’s marketer Emily Somers departed last March.
Direct-to-consumer brand Thinx challenged people to think differently about menstruation.
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Mastercard’s Raja Rajamannar set up a risk management function within marketing three years ago, which has enabled the business to better cope with the fallout of the pandemic.