Publishing director Swift leaves Centaur

Anna%20Swift%2C%20Marketing%20WeekAnnie Swift, publishing director of Marketing Week, Precision Marketing and New Media Age, is leaving following a top-level restructure at publishing house Centaur Media.

Swift, who joined Centaur from Haymarket in 1989as publisher of PM, was later appointed publisher then publishing director of Marketing Week.

Her responsibilities were then extended to include oversight of PM and NMA. She was part of the management team that oversaw Centaur’s flotation on the stock market in 2004.

Swift says: “Having operated across a variety of markets, I have to say the marketing and new media sectors take some beating. I’ve also worked alongside, and done business with, some exceptionally talented people. It’s been a real privilege, and I just hope that my next venture proves as rewarding.”

Centaur chief executive Geoff Wilmot adds: “Annie has made a major contribution to the development of Centaur’s business and its culture over many years. She will be sorely missed.”


Start-up agency gains Carphone Warehouse direct marketing brief

Marketing Week

The Carphone Warehouse has appointed start-up agency Trinity Communications to handle a direct marketing media planning brief. The agency has been given a brief to rethink the retailer’s DM strategy for home phone and broadband brand TalkTalk, which has previously relied almost exclusively on direct mail activity. Trinity joins the retailer’s roster alongside advertising agency […]

Ladbrokes UK marketing director leaves for Punch Taverns

Marketing Week

Ladbrokes UK retail marketing director Barry Clemo is leaving the company to join pub operator Punch Taverns in a similar role. The betting shop chain is now seeking a replacement. Clemo, who is due to start his new role next month, is leaving the company due to the communte from his Derbyshire home to the […]

Real Facebook shop in virtual world breathes life into Mars

Marketing Week

Mars is taking the groundbreaking step of selling real products on Facebook (MW last week). But, after the recent backlash against the site’s advertising platform Beacon, brands must tread carefully when trying to engage with consumers through social networks, warn industry experts. The Mars Celebrate application allows Facebook users to send actual gifts rather than […]


    Leave a comment