Puma signs Arsenal player
Puma has signed Arsenal international player Freddie Ljungberg to promote the brand. The four-year deal is worth £1.25m a year and involves him wearing its Cellerator Zero 5 boots.
Puma has signed Arsenal international player Freddie Ljungberg to promote the brand. The four-year deal is worth £1.25m a year and involves him wearing its Cellerator Zero 5 boots.
Bartle Bogle Hegarty has created a series of print and poster ads for children’s charity Barnardo’s as part of a new campaign about helping abused children restart their lives. Media planning for the campaign is by John Ayling & Associates.
The Leith Agency has been appointed by Baillie Gifford to handle a new investment trust marketing campaign that will include print, online advertising and direct mail.
The Leith Agency has been appointed by Baillie Gifford to handle a new investment trust marketing campaign that will include print, online advertising and direct mail.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.