Auto Trader is introducing a raft of features to its website as part of an effort to become known as an information hub for motorists and not just a place to buy and sell cars.
Asos has reported a significant slowdown in UK sales for last year prompting analysts to warn that it must improve its marketing to maintain its strong position in the UK as competition from rivals increases.
Carlsberg, the official beer of the England football team, begins the final phase of its multi-channel marketing campaign for this year’s European Championship football tournament with the launch of limited edition off-trade packs.
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Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
From Autoglass to Netflix to Just Eat, Mark Ritson explores the brands with the most effective sonic assets.
The UK’s international aid organisations are launching a joint campaign for the first time, aimed at rebuilding the prospects of the entire category.