Will the first round of consumer spending cuts be the deepest?

Richard Madden

HPI observes that consumers are becoming increasingly intolerant of a certain kind of advertising. In July, 56% of consumers agreed that ’spending money on expensive TV advertising is irresponsible in the current climate’. That’s up from 46% just six months previously. I’m sure this isn’t a reaction to all advertising. Indeed, I know from recent […]


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