Return of the Star Wars menace

Has a die-hard Star Wars fan been boring you with Star Wars trivia for months awaiting the July 16 UK release of Phantom Menace?

If so, let the Diary suggest some sure-fire ways of winding them up.

For instance, get crucial terminology wrong. Confuse Wookies with “Winkies” and call Yoda “Yodel”. Get the names of characters wrong: “My favourite is Ben-Wa Kenubi” or forget them altogether: “Whatshisname, you know, the one with the black plastic face”.

Confuse sci-fi universes. Insist Luke Seawalker fights for the Federation and that Chewbaccy is a Vulcan. Say “Star Wars? I’ve never seen it but I hear it’s quite good”.

May The Force be with you…


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Marketing Week

Short-term deals and dramatic changes in company ownership are being blamed for an estimated £20m drop in revenue in the outdoor market this year. According to industry players, revenue for the first six months of the year is down by about 15 to 20 per cent. One contractor, Maiden, issued its second profits warning of […]

BA right to fly the flag again

Marketing Week

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Arcadia group cashes in on youth fad for mobiles

Marketing Week

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