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Jersey Tourism launches press campaign

Marketing Week

Jersey Tourism is launching a press campaign this week, aimed at boosting autumn bookings and attracting a new generation of visitors to the island. The ads, created by HDM, will appear in the Daily Mail, The Mail on Sunday, The Daily Telegraph and the Daily Express, as well as in the consumer travel press. In […]

Old people…

Marketing Week

Old people: they like free carriage clocks and baths with doors in. But Reg Starkey, creative director of Millennium, an agency that specialises in marketing to older consumers, begs to differ. He features in an edition of the BBC series Why Should I Worry About?, talking about how ageing isn’t so bad. For the show, […]

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