RIM will give away a series of premium apps via its BlackBerry App World store and offer extended technical support in a bid to appease customers after last week’s service blackout. Read the full story here.
HMV is to launch a major push for its consumer technology offering as it looks to arrest declining sales by moving away from the shrinking physical music and DVD retail market.
Baxters is returning to TV advertising this weekend for the first time in five years as it plans to boost investment into the soup brand.
Innocent is bringing back its annual “The Big Knit” campaign, which sees its smoothie bottles adorned with woolly hats, with a celebrity twist, to boost fundraising efforts for Age UK.
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Group CMO Lysa Hardy has been promoted to UK chief executive of Hotel Chocolat, while Lynne Ormrod has been promoted to global CMO.
Homelessness charity St Mungo’s has launched its first-ever brand campaign in a bid to boost awareness following research into how its low brand awareness was directly impacting donations.