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8 best sites to buy TikTok followers in 2023
FullyDigital IncTikTok is a social media platform that allows users to create and share short-form videos spanning genres like dance, comedy, and education with a duration of less than five minutes. TikTok is available in over 150 markets and 75 languages. The platform is known for its addictive scrolling feed, unique filters and trending videos. It […]
Marketing Week launches effectiveness event series
Marketing Week ReportersThe Currency of Effectiveness will feature speakers such as Mark Ritson, NatWest CMO Margaret Jobling, Dr Grace Kite and SAS CMO Jennifer Chase on how to define, deliver and measure great effectiveness.
Asda’s Christmas campaign tops list of 2022’s favourite ads
Molly InnesSamsung’s ‘Curious Cats’ ad is the only non-festive themed campaign to feature in 2022’s top 10, according to effectiveness firm System1.
Tesla’s marketing team cuts and McDonald’s stillness: Your Marketing Week
Lucy TesserasAt the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Elon Musk sacking Tesla’s 40-strong marketing team to McDonald’s shining a light on the power of ‘stillness’, it’s been a busy week. Here is my take.
Nestlé steps up innovation after ‘less energy’ devoted to it during inflation
Niamh CarrollThe FMCG giant is looking at “new category opportunities” as it looks to regain market share and tackle the threat of private labels.
‘Show you we know you’: Morrisons’ CMO on its mission to win customers back
Grace GollaschMorrisons CMO Rachel Eyre describes loyalty as a two-way street so says the supermarket must be “hyper-personalised” in its offer to get more people “voting with their feet”.
Marketers need to accept they are no more empathetic than anyone else
Andrew TenzerMarketers may like to be believe they can identify with a wide range of people but, in reality, they are as likely to be led by their biases as anyone else.