Scottish Equitable appoints Newhaven
Scottish Equitable has appointed Newhaven to handle its advertising after a three-way pitch. The incumbent was Bond, which has now closed down.
Heinz switches slogan to ‘Beanz Meanz More’ as part of purpose drive
Manny PhamHeinz is launching a campaign to promote the versatility and health credentials of baked beans, as it pays homage to its famous strapline while “evolving conversations” around the brand.
Amazon, Nike, Lush: Everything that matters this morning
Marketing Week ReportersGood morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
All bets are off: The pandemic has reset our ideas of workplace culture
Andrew GeogheganThere’s no ‘going back’ to the office – the 18-month break means attitudes have changed and an effective working culture must recognise new realities.
Marketing Week Top 100 2021: The top marketers in media and telecoms
Marketing Week ReportersMarketing Week reveals the top 10 marketers in media and telecoms, part of our Top 100 Most Effective Marketers, sponsored by Salesforce.
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