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Self-sabotage and the ROI of D&I: Your Marketing Week
At the end of every week we look at the key stories, offering our view on what they mean for you and the industry. From the government’s call to cut marketing in order to slash prices, to the business case for D&I, it’s been a busy week. Here is my take.
Self-sabotage by order
For a government that is ostensibly pro-business, it sometimes has an esoteric way of expressing it, particularly when it comes advertising and marketing.
