Q&A: Hilton executive vice president & global brands Jim Holthouser
Branwell JohnsonHilton brands’ chief Jim Holthouser discusses Millennials, technology and the Chinese market along with new brand Curio.
Budweiser joins sponsors’ backlash against Qatar World Cup
Seb JosephBudweiser has joined the revolt from FIFA sponsors urging the organisation to tackle corruption allegations swirling around the controversial 2022 Qatar World Cup bid.
‘Freeview Connected will see consumers reappraise the Freeview brand’
Lara O'ReillyFreeview is looking to the launch of its recently announced Freeview Connected service, which will see catch-up players such as iPlayer and 4oD and apps integrated into TV sets as standard, to encourage consumers to “reappraise” the brand as more modern as it goes head to head with brands such as Apple, Google and YouView in the connected TV space.
Netflix overtakes Aldi to become the top UK brand
Sarah VizardAldi has been knocked off the top spot for the first time since 2014, while two brands – Greggs and Spotify – make their first entry into the top 10.
Can Ikea spark a UK shopping centre revival?
Matthew ValentineFollowing its £170m acquisition of the Kings Mall in London’s Hammersmith, Ikea is on a mission to rejuvenate UK retail. But what does this mean for the wider shopping centre sector?
Marketoonist on customer satisfaction metrics
Tom FishburneTom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
This year’s predictions from the digerati
Ben DavisFrom the future of third-party cookies to the dearth of digital talent, there is plenty of opportunity and challenge in digital marketing this year.
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