Senior shake-up at Littlewoods

Tony Hillyer, marketing chief of pools giant Littlewoods Leisure, has been promoted to commercial director, after three of the company’s top directors announced they are taking early retirement.

The shake-up comes after the company announced disappointing results in March for its Leisure division, which comprises the Pools, Spot the Ball and the Littlewoods Lotteries charity scratchcard operation. Turnover in 1996 fell to 459m, a 27 per cent drop from 631m in 1995. The company says it expects the coming year to be “difficult” following the introduction of the midweek National Lottery draw.

Sales director Brian Hillhouse, who was marketing director before Hillyer joined, production director Jim Duncan and maintenance director Jim McKernan are all taking early retirement. The company says the three are all “close to retirement age”, but admits their departures have led to a shake up of the management structure.

Hillyer joined Littlewoods Leisure in 1995 as marketing director, after quitting Dalgety’s Golden Wonder. As commercial director, he will add responsibility for sales to his marketing brief and report to managing director Colin Thwaite. Hillyer is reviewing the structure of the company’s marketing and sales operation. A Littlewoods spokesman says: “Hillyer will be looking at the shape of future development.”

Recommended

UK Living ad sparks Kate Moss legal threat

Marketing Week

Supermodel Kate Moss is threatening to sue UK Living over its poster advertising campaign featuring the strapline “Wouldn’t it be great if Kate Moss were fat”. The reference to Moss is followed by the strap “UK Living – TV with a mind of its own”. The women’s cable channel has admitted that the celebrity, whose […]

Virgin sales claims are miscalculated

Marketing Week

With regard to the letter from Virgin Cola (MW May 15), AC Nielsen has stated the data quoted was “not only unconfirmed but miscalculated”. Approved Nielsen data states Pepsi’s total volume in the take-home trade for the last 16 weeks (to April 19) is up 4.9 per cent against last year. Not only does the […]

Comments

    Leave a comment