Sky Networks calls 10m review

Sky Networks has put its 10m advertising business up for pitch. The account, which includes all the Sky brands including Sky Movies and Sky One, does not have an incumbent.

Sky Networks has put its £10m advertising business up for pitch. The account, which includes all the Sky brands, including Sky Movies and Sky One, does not have an incumbent.

WCRS, which handles the separate Sky brand advertising , is thought to have been invited to pitch. Beattie McGuinness Bungay, the incumbent on the Sky One and Sky News brands only, will however not be involved in the pitch.

It is understood that shortlist is being drawn up with the intention to appoint an agency to the business later this summer. Sky Networks also include Sky Travel, Sky Arts and Sky Box Office brands.

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