So hacked off with the meejah

After last week’s revelations of Westminster Council’s addictions to bad puns and confectionery, the Diary is delighted to bring you details of someone else who obviously takes the Diary as a role model – after all, conformity is the spice of life.

The Diary is fed up of having to wait for people to drop stories onto its desk, so when the executive editor of a top showbusiness magazine got in touch, bemoaning the lack of self-promotion in the British entertainment industry – according to his representative, said magazine hears about “virtually… zero events or stories happening in the UK” – the Diary asked around the office.

Much to its chagrin, it was met with mocking laughter – apparently, one is supposed to do something called “journalism”, which appears to involve finding stories for oneself. What a strange industry this is…


Blue Nun wine-based RTD to get global launch in summer

Marketing Week

Blue Nun, the German wine brand trying to update its cheap Seventies image, is launching its first ready-to-drink (RTD) product, a white “wine-crush” called Slinky. The launch will be supported by a £3m marketing and advertising campaign, created by Spirit Advertising. The news follows close on the heels of the announcement by Scottish Courage of […]

Metro International

Marketing Week

Metro International, the Swedish free newspaper company, is creating a Metro Solutions advertising division to be based in London, offering integrated campaign ideas to clients.


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