Special guests newly confirmed at The Annual

With 20 days to go until The Annual, Marketing Week has confirmed that the Marketing Academy’s 28 young marketers will all be attending our flagship conference in London.

The Annual, Marketing Week’s new conference on 29 September 2010 www.theannual.co.uk
The Annual, Marketing Week’s new conference on 29 September 2010 www.theannual.co.uk

Places at The Annual are filling up at a steady rate thanks to the A-list business speaker line up and the programme of topics they are going to address.

The audience is shaping up to be almost as senior as those they will be listening to but now with some of the industry’s best up-and-coming brand marketers present, those attending can expect to feel the energy and dynamism of youth in the room.

The Marketing Hall of Legends and the Academy scheme was set up to help solve the problem of succession planning by developing the potential and vision of young marketers.

The students, who come from a huge variety of professional backgrounds, are currently in the midst of 12 months of mentoring, development and coaching from more than 50 CEOs, CMOs and marketing directors of brands and agencies.

The Academy is sponsored by a number of brands as well as Marketing Week. It was set up by Marketing Hall of Legends CEO Sherilyn Shackell who is now planning for the second intake of scholars next year.

 

Recommended

MARK_RITSON.gif

The sham surrounding fake luxury brands

Mark Ritson

Few topics stir the loins of marketers more than luxury branding. When I teach about luxury branding in my MBA Brand Management course, there are always extra bums on seats. Non-enrolled students, MBA spouses, even a few faculty will turn up to learn more about the fascinating world of luxury. And of all the questions […]

Newspaper retail round up

Rosie Baker

A roundup of retail stories from the newspapers this week… Morrisons, Waterstone’s, luxury retailers, House of Fraser, Interest Rates, LoveFilm.

There is long term value in Ocado

Marketing Week

As an Ocado shopper, I was recently offered the opportunity to participate in the company’s forthcoming stock market flotation – although if city analysts are to be believed, this may not be the best offer Ocado has ever delivered. Ocado has never made a profit, needs major capital expenditure to expand capacity and is said […]