BBC Worldwide licenses Red Dwarf and Dr Who

Marketing Week

BBC Worldwide has licensed cult science-fiction shows Red Dwarf and Dr Who for use on mobile phones. The broadcaster has signed a deal with mobile technology company ROK Player to distribute full-length shows on its Digital Video Chips, for &£17 each.

Masterfoods UK chooses Fiona Dawson

Marketing Week

Masterfoods UK has chosen Fiona Dawson, vice-president of snack food for Europe, as managing director of the UK snack-food business. She replaces David Teasdale, who has been promoted to general manager of Masterfoods Japan (MW July 28).


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