Sports Sponsorship Award Nominations

Winning sponsor: Carling


Project: FA Carling Premiership

Sponsor: Carling

Entered by: Bass Brewers

(See Continuity Sponsorship Winner)


Project: Flora London Marathon

Sponsor: Flora

Entered by: Ketchum Sponsorship

(See Sponsorship Continuity Nomination)

Project: Cricket’s County Championship

Sponsor: PPP healthcare

Entered by: PPP healthcare

(See First Time Sponsor Nominations)


Maiden eyes South with billboard buyout plan

Marketing Week

Outdoor advertising company Maiden Outdoor is in negotiations to buy the privately-owned billboard company CP, following its acquisition of poster operator Metro for an undisclosed sum. Metro has 670 48-sheet sites and 55 96-sheet sites in Yorkshire, Tyne Tees, West Country and South Wales. Maiden already handles sales for many of the sites. Although Maiden […]

Hilton pilots coffee shops on high street

Marketing Week

Hilton International Hotel is piloting a high-street standalone version of its Caffè Cino coffee shop as it attempts to expand into new areas. The company created the Caffè Cino format a year ago to brighten up its hotel foyers and has rolled it out to 30 of its 80 UK hotels. This is the first […]


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