SsangYong UK names commercial director

SsangYong UK has appointed Dave Coop as commercial director.

SsangYong UK has appointed Dave Coop as commercial director. Coop, who starts on October 3, joins from Citroën UK, where he was director of network development. Meanwhile, SsangYong UK marketing director Tom Martin has left. Managing director Ken Forbes is overseeing

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Abbott Mead Vickers. BBDO has devised a television campaign for Sainsbury’s, backing the retailer’s ‘Try Something New Today’ strategy. The initiative includes five executions fronted by chef Jamie Oliver. The ads are part of chief executive Justin King’s Making Sainsbury’s Great Again plan to increase sales by &£2.5bn by March.