2012: Campaigns of the year

Josie Allchin

Red Bull, Channel 4 and Adidas are among our pick of the 10 standout campaigns of 2012, from viral video to more traditional TV ad campaigns via the Olympics, Paralympics and space.

Marketing – Gangnam-style

Tess Waddington

Having come from artist management, label and music production (Sanctuary Group) as well as a major label (Sony Music, Europe), now working for marketing agency Anomaly, I thought I would add some thoughts to your article The Sound of the Crowd.


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