Stephen Fry is to share his thoughts on digital disruption and technology-fuelled innovation after being confirmed for the opening headline slot at this year’s Festival of Marketing.
The actor, author and director will be interviewed on his love for emerging technology and how it has and will alter our lives. He will also speak about his advocacy for mental health charity Mind. Fry will take to the stage at 9.15 on 4 October.
He joins headliners Jo Malone, who will close the first day and will talk about entrepreneurship and the challenge of launching two fragrance brands. Professors Mark Ritson and Byron Sharp will go head-to-head at the start of day 2 (5 October) to debate the impact of Sharp’s best-selling book ‘How Brands Grow’.
The Festival takes place at Tobacco Dock in London. Featuring more than 200 speakers across 12 stages, it’s the biggest marketing event in the UK.
In addition to the confirmed headliners, highlights include Tom Fishburne, AKA The Marketoonist, who will be offering his view on the state of marketing from 15 years observing the good, bad and ugly in marketing.
Elsewhere, Ros King from Lloyd’s Banking Group will be on a panel discussing why marketers should be paying more attention to consumers with disabilities, while John Lewis’s recently appointed marketing director Becky Brock will be offering her views on loyalty, innovation and risk-taking.
Tickets for Festival of Marketing are available now. For more information on the agenda and details on how to book visit www.festivalofmarketing.com