Subway reviews advertising business

Subway, the sandwich chain, has confirmed that it is reviewing its 10 million integrated marketing business currently handled by Glasgow agency Frame.

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Subway, the sandwich chain, has confirmed that it is reviewing its £10 million integrated marketing business currently handled by Glasgow agency Frame.

The pitch is being handled by the AAR together with head of marketing Alex Cacouris.

Subway positions itself with the stapling “Eat Fresh”

Olympic swimmer Michael Phelps signed a long term deal to be the global face of Subway last November. He will be linked to the chain until at least 2012 and help promote its UK and European business.

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