The MW Engage Awards judges for 2012 take the stage
Branwell JohnsonThe first batch of judges have signed up for the Marketing Week Engage Awards 2012.
Engage Awards 2012
Bulldog found sponsorship gave it bite
MaryLou CostaOrganic men’s skincare brand Bulldog showed that a small player can scoop the top prize when it was awarded the Marketing Week Engage Award for Sponsorship 2011.
Could you win the Brand Innovator Award?
Staff ReporterBrand innovation is the lifeblood of companies and the importance of ideas and inspiration is recognised by the Marketing Week Engage Awards.
Kleenex pushes forward with sub-brands
Tanzeel AkhtarKleenex Ultra Soft cleaned up the FMCG category at the Marketing Week Engage Awards 2011 and the brand has stayed fresh since thanks to innovation.
Avios campaign takes flight
Marketing Week ReportersThe Avios loyalty scheme ad has been catching attention for its inventive approach featuring everyday objects lifting off the ground.
The Economist stands on firm foundations
Branwell JohnsonThe Economist Group’s investment in marketing, developing digital products and creating quality content is paying off with the media company’s latest half year results showing operating profit jumping 6% to £26.2m.
John Lewis creates a gift of a Christmas ad
Branwell JohnsonThe Christmas ad for John Lewis is conquering hearts and earning plaudits as a well-crafted, emotionally engaging piece of work.
Veolia puts staff engagement to the fore
Lucy HandleyMaking the waste and recycling industry seem a desirable one to work in might present itself as an impossible task, but Veolia Environmental Services is making this happen.
Santander ready to meet the challenges ahead
Russell ParsonsThe initial Santander campaign launched in 2010 and aimed to drive recognition and awareness of the brand following its acquisition and subsequent rebranding of Abbey National, Bradford & Bingley and Alliance & Leicester.
Marketing Week Engage Awards 2012
Staff ReporterIt’s time to show the world just how brilliantly your marketing strategy has performed with the launch of the Marketing Week Engage Awards 2012.
Your brand could join the Engage Awards roll of honour
Staff ReporterWinners of Engage Awards 2011 came from the widest variety of brands and sectors imaginable but all had one thing in common – they managed to convince rigorous judges that they had developed bold, innovative and effective marketing.
Can you follow Costa in winning Brand of the Year?
Staff ReporterWant to win Brand of the Year at the Marketing Week Engage Awards 2012? Then study the form shown by Costa, the company that walked away with the highest accolade of the night last year.
Engage Awards 2012 will be the party of the year
Staff ReporterThe most glamorous and exciting evening on the marketing calendar looms with the Marketing Week Engage Awards 2012.
Engage Awards entry deadline extended
Branwell JohnsonEntries for the Marketing Week Engage Awards 2012 are pouring in and offering up the cream of case studies and now, due to popular demand, the deadline for entries is being extended.