NatWest’s Margaret Jobling crowned Marketer of the Year
Marketing Week ReportersThe NatWest Group CMO has been awarded the prestigious title of Marketer of the Year at the Marketing Week Awards 2022.
The NatWest Group CMO has been awarded the prestigious title of Marketer of the Year at the Marketing Week Awards 2022.
From unseating Morrisons to become a ‘big four’ supermarket to claiming its place in BrandZ’s Top 100, Marketing Week’s Brand of the Year has had a year to remember.
Congratulations to all the winners of this year’s Marketing Week Awards, including Grand Prix winner Wickes, Brand of the Year Aldi and NatWest’s Margaret Jobling, who was named Marketer of the Year.
The shortlist for the Marketing Week Awards 2022 Brand of the Year has been revealed, and now it’s your chance to have a say in who wins.
Six brands have been shortlisted for the 2022 Marketing Week Awards Brand of the Year, with the winner to be announced in November.
Weetabix, Sheba, Aldi, Sky and HSBC have also racked up multiple nominations for the 2022 Marketing Week Awards.
An unrivalled group of senior marketers in number, seniority and expertise will determine the winners of this year’s awards.
Top marketers from some of the UK’s leading brands – and Marketing Week Awards judges – share what they believe are the secrets to effective marketing.
An unrivalled group of senior marketers in number, seniority and expertise will determine the shortlist and winners of this year’s awards.
Highlighting how having ‘no fixed address’ can exclude people from society, HSBC teamed up with Shelter to tackle the financial exclusion faced by the homeless community.
By tapping into the power of its masterbrand, Tesco Mobile went from overlooked brand to “customer champion” on track to exceed 15% consumer growth by 2025.
A combination of behavioural science and machine learning helped Wickes “shine a light” on the power of its customer data.
The home improvement retailer used machine learning to identify the missions and motivations of shoppers, tapping into behavioural science to appeal to consumers’ emotions.