With a reputation in desperate need of rebuilding, Facebook could show a real statement of intent by walking away from political advertising – except it just can’t do it.
Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
The Information Commissioner’s Office has been reviewing the way personal data is being used and wants marketers to realise the role they are playing in funding unethical digital practices.
Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
With confidence in marketing hitting a low point, how can the industry change negative perceptions and reclaim customer trust?
The ‘Privacy is Personal’ campaign is the latest move from the social media giant to improve transparency and rebuild trust after the Cambridge Analytica scandal.
Catch up on all the marketing news this week including Three’s 5G debut, Ovo’s sustainable marketing strategy and the surprising results of YouGov’s annual brand health ranking.
Facebook wants to educate people on privacy, but going to Facebook for a privacy check-up is like asking David Cameron for advice on Brexit.
Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
Marketing Week reviews the latest books and articles for marketers.
Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
Good morning and welcome to Marketing Week’s round-up of the news that matters in the marketing world today.
Google says advertisers should pull spend from its YouTube streaming platform if it means it helps them to “understand what’s there” and “do the right thing”.
Twitter has always relied heavily on users when it comes to innovation, but its recently launched prototype app will play a fundamental role in helping the brand stay ahead of consumer demand.
Launched at 2019’s Cannes Lions festival, the Global Alliance for Responsible Media marks the first time an alliance that represents all sides of the media industry is forming.