One marketer on his track record for ‘disrupting giants’
Matthew ValentineFrom building brands at Ancestry and Betfair to taking on the incumbents at Moo and Hometree, Paul Lewis has built his career on growing startups and injecting “brand flair”.
The Story of my CV
Dreams marketing boss Simon Moore on the beauty of a back-up plan
Matthew ValentineHaving chosen a career in marketing after a life in the Armed Forces was ruled out, Dreams marketing director Simon Moore has been drawn to companies undergoing transformational change ever since.
One marketer on her knack for seeking out high-growth sectors
Matthew ValentineHaving started her career in telecoms working for T-Mobile, Virgin Media and Apple, Anisha Patel is now head of marketing at property firm GPE, and while she may have switched sectors she has stayed true to a commitment to making life easier for customers.
Rockstar to CMO: One marketer on going from the recording studio to the boardroom
Charlotte RogersFrom signing record deals to heading up marketing at global brands like Coke, Nike and Patagonia, Joy Howard has traded in the corporate world for her own company and the life of a CEO.
One marketer on how ‘riding the digital wave’ fuelled his career success
Charlotte RogersFrom starting out at the dawn of digital, to learning about Latin America’s emotional business culture, Stephan Croix, who has worked at O2, Sony, Pizza Hut and Starwood, believes a constant search for innovation has led to the perfect role at electric scooter brand Dott.
Wickes CMO Gary Kibble on the virtues of a ‘no regrets mentality’
Matt BarkerA retail specialist, Gary Kibble is a firm believer in soaking up marketing knowledge and embracing each new challenge, mixing data with a hefty dose of creativity wherever possible.
Waitrose’s top marketer on the beauty of working for iconic British brands
Charlotte RogersFrom Boots and Cadbury to British Airways and the Post Office, Waitrose’s customer director has soaked up a wealth of marketing knowledge working across a variety of British brands during his 37 year career.
‘Up is not the only way’: Samsung’s top marketer on the value of breadth
Matthew ValentineSamsung Electronics’s Sharon Hegarty says breadth of experience can be as important as simply moving upwards when it comes to shaping a career.
Peloton’s marketing boss on learning the language of global business
Matt BarkerFrom flourishing in the world of gaming to changing the face of fitness, Marian Holties has always been up for chasing the next challenge and learning the nuances of each new market as she goes.
From Beats by Dre to Saudi Arabia: One marketer on discovering the ‘challenge of a lifetime’
Charlotte RogersA thirst for new experiences has inspired Danielle Atkins to travel the world from Russia to Saudi Arabia via brands such as Beats by Dre and Kodak. Now as CMO of the Diriyah Gate Development, she believes she has uncovered the “challenge of a lifetime”.
How one marketer went from architecture graduate to Airbnb CMO and beyond
Sarah VizardGeoff Seeley’s career began agency side at Vizeum and Ogilvy before he made the switch to brand marketing with stints at Unilever, Pearson, Airbnb and now Clearpay, where he is helping the financial services brand carve out a new market.
Zoopla’s Gary Bramall on embracing the career fear factor
Charlotte RogersFrom the relentless pursuit of perfection at Apple to taking the fight to Uber at ride hailing company Hailo, Gary Bramall has never been scared to throw himself in at the deep end.
Rentokil’s Gary Booker: B2B is a great place to break the ‘shackles of pure marketing’
Charlotte RogersFuelled by a passion for understanding human behaviour Gary Booker embarked on a marketing career which, despite working at big consumer brands, has seen him drawn towards the scope for innovation and creativity in B2B.
Lovehoney CEO Sarah Warby: I can’t imagine working in the same sector twice
Molly FlemingWhether its promoting sexual wellbeing at Lovehoney or making a splash in the grocery sector at Sainsbury’s, Sarah Warby has always chased a fresh challenge throughout her marketing career.
One marketer on why the Army was perfect training for his career
Matthew ValentineFive years of ‘Boy’s Own Adventures’ with the Army proved good training for a career in marketing, says brand marketing director EMEA at web domain provider GoDaddy, James Eadie.