Telegraph Group appoints Alex Foster
The Telegraph Group has appointed Alex Foster as head of classified advertising. Foster was head of sales at Guardian Recruitment Solutions.
The Telegraph Group has appointed Alex Foster as head of classified advertising. Foster was head of sales at Guardian Recruitment Solutions.
Two weeks after Unilever sold its fragrance division to Coty, GUS is putting its house in order and divesting the ill-fitting Burberry brand.
The women who do most of the nation’s grocery shopping are enthusiastic joiners of supermarket loyalty schemes – and a large number say their choice of store is influenced by their membership
Constellation Brands UK has named John Mills as managing director for The Gaymer Cider Company, which was spun-off as a separate company last October. Mills was previously senior vice-president for off-trade retail sales for all of Constellation’s brands.
Wise has driven much of its growth to date through word of mouth, but having evolved its proposition, the international banking platform believes now is the time to launch its first global brand campaign as it looks to build awareness.
Some CMOs are “selfish” staying in their posts too long and not letting others progress, suggests Asahi CMO Grant McKenzie.
While the UK’s ad market grew 6% in 2023, total growth when discounting high inflation rates was -1.2%, according to the latest report from the AA and WARC.
Inclusive marketing drives meaningfulness and differentiation for Lego, says brand boss Carolina Teixeira, measures closely linked to price elasticity.