Tesco has reported an increase of 7.6 per cent in like-for-like UK sales, excluding petrol, for the seven weeks to January 8. Group sales were up 13 per cent for the same period. The retailer is also planning non-food outlets to challenge high street rivals.
The broadcaster is prioritising digital growth over more traditional TV ratings as it looks to “survive and thrive in a digital world”.
Markey takes on a new role as CMO at Boots following the departure of marketing director Helen Normoyle.
Covid-19 has accelerated the shift to digital in the market research sector, but balance is needed to ensure brands retain the human touch.
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