CRM and digital acquisition manager, West Midlands Trains
My career in marketing started in the jewellery quarter after leaving the army. I noticed the website of company I was working for needed a facelift. From there I learnt about content, SEO and PPC, which triggered my passion for marketing.
Getting more young people into marketing means increasing the exposure of what marketing influences within a business, from sales to people’s perceptions of a business. As well as the fact marketing a key pillar within any business.