The Independent to launch paid content for non-UK readers
The Independent is to launch paid content for its readership outside of the UK in the next week. Read the full story here.
Collaboration, collaboration, collaboration!
Rosie BakerRetailers, particularly supermarkets, are notoriously protective of their data, marketing and advertising plans and strategy developments, but sustainability appears to be one area where collaboration is more welcome. Sainsbury’s has worked closely with Unilever and Forum for the Future on the development of a new “open source” platform designed to help consumer goods companies, including […]
Sainsbury’s and Unilever offer free sustainability tips
Rosie BakerUnilever and Sainsbury’s have collaborated to produce an online toolkit to help other retailers, brands and manufacturers to develop sustainable initiatives that generate profit.
Maureen Duffy steps down as CEO of NMA
Lara O'ReillyThe Newspaper Marketing Agency’s (NMA) founding CEO Maureen Duffy is stepping down after nine years in the role.
‘Premier league’ marketers: What brands can learn from elite sport
Marketing Week PartnerMarketers, like sportspeople, must focus on the ‘hard yards’ that make the moments of glory possible.
Why TikTok went into ‘professional mode’ to win B2B hearts
Marketing Week ReportersA LinkedIn takeover helped TikTok persuade marketers the social media app could become their new home for performance marketing.
Future Marketing Leaders 2023: George Rivers, Tesco
Marketing Week ReportersMarketing Week is proud to name Tesco’s George Rivers as one of our inaugural Future Marketing Leaders, sponsored by Digitas.
One beauty brand on becoming a 25-year-old startup after ending exclusivity with Boots
Molly InnesHaving ended its retail exclusivity deal with Boots, Mark Hill Hair has appointed its first ever marketing director to steer the brand into a new era.
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