The Marketing Academy names 2013 scholars

The Marketing Academy, the mentoring body established to help train the business leaders of the future, has unveiled the intake for the fourth year of its programme.


The organisation, of which Marketing Week is a partner, has chosen 30 scholars for the 2013/14 intake after a rigorous selection process.

The cohort is drawn from a wide range of backgrounds and contains a host of students from well-known brands but an Academy spokesperson points out that there is now also an impressive array of entrants with an entrepreneurial background that have displayed boldness and initiative by starting their own businesses.

The scholars for the Marketing Academy 2013/14 are:

Alastair Johns, brand manager at Fox’s Biscuits, Amanda Lakin, general manager for retail and local marketing for TUI, Amy Holland, advertising manager at British Gas, Annie Ivanova, digital marketing manager at 3c Interactive, Arron Child, marketing manager for Internet Explorer at Microsoft, Daniel Callaghan, founder of MBA & Company, Emma Brooker, team director at BBH, Faye Goodyear, marketing communication manager EMEA for Hawker Beechcraft, Fergus Chamberlain, founder of the Heirloom Sauce Company, Harry Meakin, marketing manager for Tanqueray Gin at Diageo, Jorgelina Melano, assistant brand manager for Oreo Biscuits at Mondelez, Kate Taylor, account manager at AMV BBDO, Kathryn Marriott, brand manager at Lego, Laila Takeh, head of digital engagement at UNICEF, Lisa Goodchild, founder and CEO of Digiwoo, Liz Le Breton, global marketing manager for womanswear at ASOS, Lulu Skinner, account director at Fallon, Mathew Munro, founder and CEO at Strange, Matt Campbell, managing partner/strategy & creative director at Futureproof Marketing, Michael Wilton, account director at M&C Saatchi, Michaela Bilton, events executive at News International, Monica Majumdar, media group manager at PHD, Paul Rider, chief of staff at Monitise Group Ltd, Rajeeb Dey, CEO of Enternships, Rob O’Donovan, director of The Eleven, Ry Morgan, CEO of Pleasecycle, Sarah Plater, marketing and events manager at Redbridge College, Smriti Khanna, marketing manager for global brand strategy at Nokia, Sophie Macaulay, brand manager for Cravendale at Arla Foods, and Sophie Rudkin, head of brand and advertising at Tesco Mobile.

Find full biographies and images here.

The successful candidates will now benefit from access to senior marketers and CMOs, entrepreneurs, life coaches and other specialists as part of a year long programme. This includes “boot camps”, group and individual sessions, lectures and more.

The Academy has added new mentors for 2013/14, including Barclays marketing and customer director for retail and business Andy Brent, Paddy Power global marketing director Christian Woolfenden, Dyson marketing director Clare Dunbar and many more. The new academic year also sees the Academy introduce its first public relations faculty partner, The Good Relations Group, in acknowledgement of the importance of PR in marketing communications.

The Marketing Academy is run by non profit organisation the Marketing Hall of Legends, established by Sherilyn Shackell and its sponsors include British Gas, Microsoft, Mondelez, Nokia and O2.



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