The Marketing Store recruits Design Councils Wendy Lanchin

Strategic marketing agency The Marketing Store has appointed former Design Council director and Channel 4 head of marketing Wendy Lanchin as director of planning and strategy.
Lanchin will lead strategic thinking at The Marketing Store and further develop the agency’s intellectual property, research, insight and planning processes.

She was Channel 4’s first head of marketing and managed projects such as the launch of The Big Breakfast. Most recently she was executive director of marketing, media and partnerships at The Design Council and was responsible for development and management of marketing, communications and brand strategy for the organisation and all its programmes.

She is also a former director of planning at Publicis where she oversaw planning, positioning and development across a range of leading brands including Cadbury, Asda, and Nestlé.

The planning and strategy unit works together with the business development and creative units to win new business and grow the company’s existing accounts.
Simon Marshall, managing director of The Marketing Store, says: “Wendy brings an unrivalled range and quality of experience across the retail and service sectors, both agency and client side. She will have a crucial role to play in developing our strategic and planning capabilities.”


Iris wins Champions League Final fixture

Marketing Week

Iris has been appointed by UEFA and its partners to create an integrated campaign in the run-up to the Champions League Final in May. The agency’s experiential arm, Iris Experience, is to create a five-day “festival” in Rome to celebrate the conclusion of the tournament in the city on May 27. The events will take […]

Standard Life hires head of marketing

Marketing Week

Standard Life has appointed former Sony Ericsson marketer Jo Coomber (pictured) to the new role of head of marketing operations for its UK financial services business. The appointment is part of an ongoing restructure of the asset management company’s marketing team. She will report to marketing operations director Simon Esberger and will oversee campaigns, sales […]

Bebo pulls funding for online video

Marketing Week

Bebo has pulled out of funding any more original online video series, according to reports. The social network site, which has previously produced series such as KateModern, Lonelygirl15 and Sofia’s Diary, will instead only commission content which is funded by advertisers. Bebo European MD Kate Burns reportedly said she is not prepared to risk financing […]


    Leave a comment