The Observer will be the media partner for the Saatchi Gallery launch exhibition, which features a retrospective by artist Damien Hirst. The newspaper will produce a 24-page guide to the gallery on April 20.
EHS Brann has won an estimated £1m digital marketing brief with internet bank, Egg to create an online marketing campaign.
Sportswear brand Fila is without a top marketer after Dominic Munnelly quit the company. He joined Fila in 1997 and took over as marketing manager in a restructure following the departure of Stuart Ryan in 2001 (MW May 24, 2001). Munnelly’s departure comes just weeks before parent company Fila Holdings is due to agree terms […]
Coca-Cola is looking for a new global marketing chief following the resignation of Stephen Jones. The former UK Coca-Cola marketer had been expected to quit when Steven Heyer arrived from AOL Time Warner’s Turner Broadcasting System in 2001 as president of new ventures. Heyer was promoted to president and chief operating officer in December last […]
At the end of every week we look at the key stories, offering our view on what they mean for you and the industry. From the government’s call to cut marketing in order to slash prices, to the business case for D&I, it’s been a busy week. Here is my take.
The regulator is “scoping a range of options”, as it looks to balance the interests of viewers with the need to help UK broadcasters compete with the likes of Netflix and Disney+.
Entertaining consumers with advertising is “really important” for effectiveness at Direct Line, the brand’s head of marketing says as the insurer launches the latest ad under its award-winning ‘We’re On It’ platform.
Despite going live with campaigns on the same day, marketing boss Simon Groves insists Virgin Media O2 is on a mission to differentiate between the two “distinct” brands.