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Secret Marketer

Marketers are experts in remote communications, but in the way we work we revert to type

David Coveney

It is interesting that, as the country is hit by two apocalyptic events – the floods and the tube strikes in London – people are once again talking about remote working. For my business it is a big issue – not only do we have employees the breadth of the country, but also at the far reaches of the globe. I spend many early mornings and late evenings on conference calls with someone whose day is somewhat sunnier than my own.