Thinkbox to launch Interactive TV manifesto this month

Thinkbox, the TV marketing body, will launch its Manifesto for Interactive TV at its inaugural event this month. Sky head of interactive advertising services Rob Leach will talk about how to encourage brands and agencies to use iTV more. The event on June 28 will have a range of talks and discussions.


London 2012 gets IOC boost

Marketing Week

London’s bid to host the 2012 Olympics has been praised by International Olympic Committee (IOC) inspectors but Paris remains the bookmakers’ favourite to host the games. More than 100 IOC members will decide the winner on July 6 in Singapore.


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