Data from a Marketing Week survey finds that almost half of UK brand marketers have seen furloughing or staff reductions in their business. And with the government looking to wind down the furlough scheme, there are expected to be redundancies and job changes as businesses reshape for a post-pandemic world.
With this in mind, many marketers may find themselves having been made redundant or set on a different career trajectory to the one they imagined even a few months ago. And so Marketing Week is launching a new podcast series where we’ll be speaking to people in the marketing industry whose careers have taken different paths whether because of sabbaticals, redundancies or different opportunities coming along.
In this first episode, we speak with Sarah Ellis. Ellis left a 15-year career in marketing – where she had worked at brands including Sainsbury’s and Boots and served as managing director at agency Gravity Road – earlier this year to work full time on her career consultancy Amazing If.
Here, we speak to her about that decision and Ellis offers some advice for others who may be facing difficult career moments due to coronavirus.